We help people create meaningful encounters

Our story

In 2006, Petri Hollmén, our CEO and founder, worked as Head of Marketing in a company that provided travel, accommodation and leisure services. In his work, Petri identified a crying need for an automated system for managing participant data and communication. Since there was no platform available with the perfect product fit, he decided to create one from scratch. In 2007, Lyyti was born.

Petri was quick to discover that there was a bigger demand for a service like Lyyti, and soon the company started making a name for itself and securing customers. Although Lyyti has its roots in travel, our clients today come from all kinds of industries. From the very beginning, customers have come first, and this is a rule we still live by every day. We base our continuous development work on the feedback we get, and up to 90% of all product development ideas have sprung from active Lyyti users.

When Lyyti was established, our initial goal was to create an easy-to-use service that saved time through automated event management. While these qualities are still important, our primary focus today is offering a service that proves the effectiveness of events. Through utilising efficient integrations as well as measuring and evaluating event data, our users can enhance participant experience and consequently develop their event activities, making sure that events are enjoyable and beneficial for all.