When you hear the words marketing content, you might think of a web page, an e-book, a whitepaper or a blog post. Maybe even something printed. An event isn't the first thing that comes to mind, but it's irrefutably true: events are content. There's good reason why events aren't usually associated with modern day digital content marketing: Events are famously difficult to report and measure, hence hard to manage from a data-driven standpoint and because of all this, hopelessly siloed away from the other marketing efforts and channels.

Subject tag: Event Management

Purchasing a solution or software for your business purposes is always an important moment. And the research process that leads up to a decision is always time-consuming and arduous. This is absolutely true when it comes to event management solutions, which can be simple ticketing tools, questionnaire-like registration systems or super-complex event data management solutions, and anything in between.

Subject tag: Event Management

In case you didn't know: HubSpot is the fastest growing marketing automation platform in the world. Lyyti is the second ever event management system to join HubSpot’s Connect Program.

Subject tag: Integrations

The sole purpose of an event invitation is to get potential participants to register and show up for the event. What does a good invitation look like?

Subject tag: Event Communication, Event Management, Event Attendance

Have you had a chance to get acquainted with the new Lyyti Marketplace-feature? If not, this blog post is a great place to start. Lyyti Marketplace is here, and it will turn Lyyti into an even more versatile event management platform.

Subject tag: Lyyti Marketplace

You might have heard, seen or otherwise noticed that Lyyti's mobile app isn't exactly what it used to be. There's been changes and updates here and there over the past months, but now things have come to a head. Here's everything you need to know!

Subject tag: Current news

Great news, we've made it onto a really cool ranking list! Lyyti is now officially a GetApp Category Leader.

Subject tag: Current news

We get a lot of questions and comments regarding our 'strange company name'. In this blog post we want to share the origin of the name Lyyti with all of you and give an explanation to why Lyyti is the perfect name for us. 

Subject tag: Event Management, Current news

Our previous blog post was about how lifestyle trends involving fitness, wellness and healthy living are taking over the event business. It is all very well to be looking after your guests and participants in the healthiest way possible, but what's the situation like when it comes to your team? 

This post will also reveal how this issue is handled here at Lyyti. Read on!

Subject tag: Lyyti Challenge, Current news

There is one huge event trend that shows no sign of fading away. On the contrary: it just keeps getting stronger! The popularity of this event phenomenon is due to it permeating not just events, but every aspect of our lives. Fitness, wellness and healthy living is more mainstream than ever before, and the event industry has followed suit. Here are a few ideas for how you can provide your co-workers, clients and attendees with those sought-after healthy options! 

Subject tag: Current news