How we created Sweden’s first speaker POP UP – and what we learned along the way
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Lyyti Event Management Blog
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Event Marketing Checklist: Your Guide to Seamless Campaigns
Event marketing can quickly get overwhelming without a clear plan. From organizing event details to...
Key Ideas for Event Marketing Automation to Enhance Efficiency
Marketing an event is a time-intensive process, often requiring you to juggle countless tasks while...
Event Marketing KPIs: Metrics You Need to Track
Tracking the right metrics can make or break your event marketing efforts. It’s not just about...
How to Track Event Marketing ROI with Actionable Metrics
Measuring the ROI of event marketing can feel overwhelming. You’ve invested time, money, and...
Event Marketing Software: Key Features and How It Helps
Planning and promoting events can get overwhelmingly fast. Juggling tasks, managing registrations,...
The Basics of B2B Event Marketing: Types and Benefits
B2B event marketing is a powerful way for businesses to connect, build relationships, and drive...
Virtual Event Marketing: Techniques and Best Practices
Virtual events are here to stay, but promoting them effectively can feel like maneuvering through...
Event Marketing Strategies: How to Plan and Measure Success
Event marketing can make or break the success of any gathering, whether it’s a small workshop or a...
Understanding the Types of Event Marketing and Their Benefits
Event marketing isn’t just about throwing a party or putting up a booth. It’s a strategic way to...
Everything You Need to Know About Event Marketing
Event marketing is everywhere, even if you don’t always notice it. From product launches to...
Event Analytics Tools: Key Features for Measuring Event Success
Tracking event performance isn’t just a nice-to-have—it’s essential. Knowing what worked, what...
Maximize Event Success with Event CRM Software and Event Platform Integrations
Managing events is no small feat, especially when it involves balancing client relationships,...
Event Survey Software: Key Features for Effective Feedback Collection
Choosing the right event survey software can make or break your feedback process. It’s not just...
Top Features in Event Check-In Software Solutions
Event check-ins might seem like a small detail, but they can make or break the flow of an event....
Key Features to Consider When Choosing Hybrid Event Software
Planning a hybrid event can feel like balancing two worlds at once—the physical and the digital....
How Conference Management Software Can Streamline Your Team Meetings
Managing internal team meetings can be a juggling act—organizing schedules, tracking participation,...
How to Choose Event Registration Software: Features to Consider
Choosing the right event registration software can feel like navigating a maze. With so many...
Virtual Conference Platform: Key Features for Workshops and Team Meetings
Virtual conference platforms are essential for hosting workshops and team meetings, offering...
What to Expect from Live Event Software: A Guide to Key Features
Live event software has become important for hosting in-person, virtual, and hybrid events, but not...
An Introduction to Event Tools: Everything You Need to Know
Planning events can get messy. From coordinating schedules to tracking budgets, it’s easy to feel...
Growth company advisor Tomas Therén joins Lyyti’s Board of Directors
Finland’s leading event management system provider, Lyyti, appointed Tomas Therén as a new member...
Key Event Planning Skills for Successful Events
Event planning goes beyond simply organizing schedules and logistics—it’s about crafting...
Event Planning Tips: Strategies for Smooth and Successful Events
Event planning today is more than just organizing details—it’s about creating an experience that...
Event Planning Timeline: A Detailed Guide from Start to Finish
Event planning is all about creating a memorable experience, but achieving this requires more than...
What is Event Planning? Everything You Need to Know
Event planning is more than just managing schedules and logistics—it’s about creating experiences...
Event Planning Process Explained: Steps, and Best Practices
Event planning can often feel like juggling a hundred different tasks at once. With so many details...
Event Planning Checklist for Effective and Stress-Free Planning
Planning an event without a clear plan can quickly become overwhelming, even for experienced...
Best Practices for Sustainable Event Planning
Creating a sustainable event involves more than just making eco-friendly choices—it’s about...
Top Event Entertainment Ideas for Corporate Gatherings
Creating a lively, memorable atmosphere at corporate events goes beyond simple entertainment—it’s...
An event management system puts the end in spending
Investing in an event management system can feel like a daunting decision. It often means adjusting...
Step-by-Step Virtual Event Planning Guide for Beginners
Virtual events are quickly becoming essential for organizations to connect, with the market...
Live Event Planning: The Ultimate Guide for Successful Events
Live event planning is all about creating in-person experiences that engage, connect, and leave a...
Planning for Safety: Event Security Management from Start to Finish
When planning an event, safety is often the last thing organizers want to think about until it’s...
Corporate Event Planning: Key Elements for a Successful Event
Planning a corporate event is more than just booking a venue. It’s about aligning every detail to...
Elevate Your Events: Choosing Hybrid Event Software That Adapts to Any Occasion
Hybrid events are quickly becoming the go-to format for businesses that want to connect with both...
Top 8 Event Management Tips Every Planner Should Know
Event management can often feel overwhelming, with so many moving parts to coordinate. Whether...
How Strategic Event Management Can Improve Your Event Outcomes
Strategic event management is a methodical approach to planning and executing events with clearly...
What You Need to Know About Hybrid Event Management for Effective Planning
Hybrid events seamlessly blend in-person and virtual experiences, creating an event format that...
Customer Success Story: Building a brand experience with iLOQ’s Life Made Limitless event
iLOQ, a leader in digital access management, recognizes the strategic power of live events in...
Virtual Event Management Explained: Best Practices for Online Events
Virtual event management plays an important role in the modern digital field, where online events...
How Corporate Event Management Ensures Seamless Business Events
Corporate events can either make or break important business relationships. Whether it's a product...
How to Choose the Right Event Management Services for Your Needs
Planning an event can be overwhelming. From logistics to catering, there are countless factors to...
The Basics of Event Management: Everything You Need to Know to Get Started
Event management is a core component of planning and executing events, whether these are...
Discover the Event Trends for Fall and Winter 2024
At Lyyti, we annually compile a comprehensive report based on event data and insights from our...
Future of Events 2024: What we learned from our flagship event
In April 2024, Lyyti live-streamed the "Future of Events 24" online conference with a clear...
Lyyti’s Year 2023: Sustainability Edition
It is the time of year when we are publishing our sustainability report for 2023. Sustainability...
Building a feedback culture: A blueprint for success
Feedback is the lifeblood of growth and improvement in any organisation. Yet, creating a culture...
Maximize the Impact of Your Webinars: A Step-by-Step Guide
In an increasingly digitalized world, it has become crucial for businesses to create engaging and...
5 tips for summer job recruitment with Lyyti
Even though there’s still frosty days left and the polar night hasn’t left Finland yet, things are...
Can psychological safety coexist with a high level of accountability?
Psychological safety is a critical concept in the realm of workplace dynamics and team...
The Ultimate Guide to Event Management Systems
Discover the transformative power of Event Management Systems (EMS) in this comprehensive guide....
The gift of unusual event collaborations
In the world of event planning, creativity and innovation are often the keys to success. Event...
Discussing growth - are you learning on the job and staying relevant?
In today's rapidly evolving job market, staying relevant and competitive isn't just a goal; it's a...
How small event organisers can draw inspiration from event giants
In the grand tapestry of events, there exist larger-than-life spectacles that set the standard for...
Elevate your employer brand by improving the candidate experience
Imagine this: you have found an interesting company on LinkedIn. You click yourself to their...
4 ways to increase event visibility with social media influencers
How to get more participants and visibility for your event? Utilising social media influencers can...
A Simple Guide to Event KPIs and Analytics
Event Key Performance Indicators (KPIs) and analytics go hand-in-hand because you can’t have one...
Cracking the No-Show Code: Advice for Event Organisers
No-shows are every event organiser's worst nightmare since every event aims to get as much people...
Smart events require less work - our best tips from strategy to AI
When times get tough, it is more important than ever to continue organising events, as events are...
An event management system is your best partner in recruitment
Oh no! Merrill the Marketer has resigned and you need to open a replacement recruitment asap. It’s...
Collect instant feedback - the secret sauce of successful events
Collecting feedback is one of the most important steps in the lifecycle of a successful event. If...
Will better internal meetings be your future superpower? (w/ template)
How many times have you thought during an internal meeting "well, this could've been an email"?...
Content marketing for events: 5 creative tips to stand out in a crowd
Content marketing in its simplest form is creating and sharing valuable and consistent content to...
All-in-one guide to engaging b2b event marketing
Event marketing is a critical component of any successful event, and requires careful planning,...
How to onboard employees and have them embrace company values
Companies define their values to show what they care about the most. In a nutshell, the values...
Customer Care - A professional enthusiast connects heart-to-heart
In today's business world it’s more common to talk about Customer Service and Customer Support but...
How Lyyti rewards employees based on company culture
At Lyyti, our cultural code influences everything we do - from how we collaborate to...
The Ultimate Guide to Successful Events in 2023
The world of events has changed during the pandemic. There’s no shock in declaring that, but it...
Interview: Lyyti's product development in 2023
About a year ago, we sat down with Lyyti's CTO, Lauri Lehtonen, to talk about what the year 2022...
Event Privacy Checklist
The rules on privacy and the information you are allowed to collect from different audiences are...
Share your most embarrassing moment with your team and thank us later
The Green Book of Lyyti is our cultural code, and one thing it emphasises is the importance of...
Rewriting the rulebook on events and event management software - the launch of Lyyti Next Gen
Next Generation of Lyyti will be born on 15.11.2022 as we’ll launch something totally new. During...
Stop wasting your employees’ time!
Have you ever heard about an internal meeting that felt like a waste of time? I’m pretty sure you...
4 Truths About Successful Events - Part 3/3: Event Strategy
Every organisation has - or at least should have - a strategy. A strategy is a road map and a...
4 Truths About Successful Events - Part 2/3: Event Portfolio
Events and projects have a lot in common: both have, or at least should have, a very clear goal,...
4 Truths About Successful Events - Part 1/3: Participant Experience
The field of events has been shaken up in recent years. At the beginning of the Covid pandemic,...
3 steps to a great event experience
An event experience is always a very subjective affair. Deciding if you had a great event...
How the view on human nature spurs growth at Lyyti
Since Lyyti was founded, it has been a company with a strong and distinctive corporate culture. In...
ECommerce extraordinaire, Jarkko Kyttänen, joins Lyyti’s board
Lyyti is a market-leading event management software company, and Jarkko Kyttänen is the newest...
Case Study - Kota Cleaning Services
In a midst of big cleaning companies, a family-owned cleaning company Kota offers a little bit of...
Chemistry of events: building trust and loyalty and getting results
Bet you didn’t come to think of it, but the financial services sector is one of the biggest...
Case Study - Finnish Marketing Association
The Finnish Marketing Association, better known as MARK, helps marketing professionals succeed at...
EVS and NPS – what’s the difference?
Understanding how attendees have viewed an event is crucial information in analysing its success....
How to Use Email in Marketing Events
The only way you’ll have an audience at your event is by marketing it and event organisers know...
Case Study - Mothers in Business
Finding that balance between career and parenting can be a challenge for career-oriented mothers,...
Case Study - Stockholm School of Entrepreneurship
Launched over twenty years ago, the Stockholm School of Entrepreneurship (SSES) collaborates with...
15 Creative Ways to Use an Event Management Software
The curious case of Lyyti has always been that our customers have found many different ways to use...
Free report - The Future of Events and Event Management Software
The world of events has undergone a seismic shift in the last couple of years. The impact of the...
Licence to play - Lyyti plans explained
Why should one invest in an event management software - one that keeps track of event...
Peek behind the curtain of Lyyti’s product development
As a SaaS company, Lyyti has always emphasised the importance of product development. A lot of work...
Organising a hybrid event to learn more about hybrid events
Many of us learn best by doing, and at Lyyti, experimentation is at our core. When we saw that...
Our practical tips to planning a hybrid event
There is a lot of buzz around hybrid events. Many people think that it will be the new normal of...
Comprehensive event marketing plan example (with free template)
You’ve decided to organise an event, you’ve settled on what type of event it will be, understand...
You can shape the future of Lyyti
Lyyti’s success is anchored in its keen interest in hearing its customers' feedback. We believe...
Plan event goals and content with agile user stories
The Event Success Management methodology doesn't draw directly from the Agile Manifesto. Instead,...
The world’s first Event Success Manager recruitment now live
The Covid-19 pandemic disrupted the field of events. The number of live events plummeted and they...
How to run a post-event retrospective, with downloadable template
Like running a marathon, when you cross the finish line of delivering an event you can find...
The case of the unexpected guest - update of the Lyyti App
The day you are hosting your long-planned event is always a bit crazy. Event Success Managers are...
5 Awesome ideas for lead generation at events
Events are still essential. And lead generation at events still works.
Lyyti bags two nominations at Event Technology Awards
Lyyti is a finalist in the 2021 Event Technology Awards in two categories - Best new technology...
New event type for Lyyti Event Success Platform
Lyyti’s software is continuously developed by our dedicated product team and we are delighted to...
B2B event marketing ideas
Whatever your product, events are a reliable way to get potential customers focused on experiencing...
The importance of event marketing in 2021
The year may have been an unusual one, but that hasn’t slowed down the pace of business or the need...
Planning for Post-Covid Events
It’s been a challenging period for those organising events, but there is light at the end of the...
Event Success Management glossary – 16 terms you need to master
Agile development methods are familiar in many industries since a few decades back, but these...
Introducing the Event Cycle – The core of Event Success Management
What do all highly successful people, teams and organisations have in common? From the outside, it...
Event Success Management – A new era in event management
Organise an event. Run the event. Follow up on the event. Organise the next event. Run the event....
Lyyti is best friends with many, including Human Resources
During my first year in the People & Culture Team at Lyyti, I've learned some quite cool ways to...
Integrations - How's your data flow?
Integrations – moving data from one system to another – contribute to modern business processes...
Live and learn, and other proverbs from Lyyti Virtual Summit
In November 2020, we produced the largest virtual event in Lyyti’s history, with nearly 750 people...
University of Helsinki tested Lyyti’s Experience Value Score
Customers’ wishes have always been essential for Lyyti's product development. Launching new...
Lyyti Ltd has created a new tool for measuring event success
Press release | The information is free for publication 18/11/2020Lyyti Ltd, a software company...
How to measure event success
Everyone who works with events can recognise the frustration of not being able to measure and prove...
Somewhere over the rainbow, Lyyti brings people together
Lyyti tends to come in handy in many different situations. As we're currently celebrating Helsinki...
Keep the faith – Lyyti France fights Corona
As you may well know, Lyyti started as a family-owned software company in the small city of Turku,...
Equality in online services – accessibility concerns everyone
The Internet is an essential way to get information, no matter who you are. Digital accessibility...
Organise webinars in Lyyti with your online meeting software
Microsoft Teams, Zoom and Google meet are a few of the most popular online meeting softwares. We...
Sustainable events
Events are close to our hearts at Lyyti, but so is the environment. Have you given any thought to...
Identify your event types
The content and set-up of every event are unique. This could be one reason why so many...
Small and local events – who they are for and why you should have them
What exactly comes to mind when you consider event marketing as a concept? A packed arena with...
The new normal of event marketing
In many companies events are still an important part of the marketing strategy, in spite of the...
Let your event goals determine your marketing tools
As the toolbox for marketeers is expanding rapidly, the choices regarding participant data storage...
10 ways to use Lyyti
Most of us are accustomed to certain habits and routines in our daily tasks. This probably goes for...
Webinars and how to go about them
Webinars and online events can never replace physical encounters, even though there are...
Cancelling events – things to consider and tips about communications
If you need to cancel an event, here is a short checklist of things to consider and tips how to...
Lyyti strengthens international operations in France and Sweden
Press release | Free for publication immediately. Finnish-based event marketing and -management...
Vaaka Partners to support Lyyti's international growth plan
Press Release | 28 June 2019, 10.00am Finland-based event management software company Lyyti has set...
How to manage events like content marketing - 5 important points
When you hear the words marketing content, you might think of a web page, an e-book, a whitepaper...
Bringing events into the digital age with integrated marketing
Data has become an important ingredient in all marketing operations and provides companies with a...
Lyyti joins HubSpot's Connect Program with event management integration
In case you didn't know: HubSpot is the fastest growing marketing automation platform in the world....
Conference Care: The Best and Worst Things About Working in Events
When working in any industry, there are going to be good and bad points. It’s a given that you will...
Lyyti wins Entrepreneur of the Year 2018 award
Lyyti Oy was awarded Entrepreneur of the Year 2018 at the annual entrepreneurship event...
The GDPR: Today is the day! This is what Lyyti has to offer
The EU-wide data protection regulation, aka the GDPR, comes into full force today. The transition...
Stop doing the Spreadsheet Shuffle! There's an integration for that.
The Salesforce CRM system is widely used in Lyyti's home country Finland and the rest of the Nordic...
Petri Hollmén is Event Industry Influencer of the Year
Lyyti's founder and CEO Petri Hollmén was awarded the title Event Industry Influencer at the Evento...